Jimmy Dean is a classic brand to some, but not Gen Z. We wanted them to know that no matter what they’re doing, or what time it is, when they’re eating flaky, tasty & golden Jimmy Dean chicken biscuits, it’s sure to make any moment feel like It’s Golden Hour.
Role: Copywriter
Social Videos
Sorry. New Jimmy Dean Chicken Biscuits are just too good.
Social Copy
It’s time to lock in. It’s Golden Hour.
Mid-day feasting on this victory.
Perfect for the pre-party, the party-party and the after afterparty.
That golden finally-off-the-clock feeling.